What Makes Advertising Iconic
Every brand’s dream is to create a piece of advertising that is so impactful, so long-lasting, that it can be identified as ‘iconic.’ When your company’s advertisements are still searched up on YouTube 20 years later or hung up on the walls of bars around the US,...
Is Traditional Marketing Still Relevant In The Digital Age?
Simply put, yes, it absolutely can. Here’s why. Most people understand that digital marketing utilizes internet channels like online ads, email, and social media to reach their target markets, whereas, traditional marketing places emphasis on offline channels to reach...
Instagram Marketing Conference 2018
Continuing education is a must when working in an industry that is constantly changing. From the technology, to the platforms, to algorithms Instagram is one of the top most used social media platforms with nearly a billion users. With 71% of businesses using...
Video Marketing
Video content is dominating internet traffic, including video streaming platforms and social media platforms. Nowadays, consumers would much rather watch a video than read a news article or blog. HubSpot conducted a survey asking consumers what type of content they...