by Liza Myshenyova | Jul 29, 2022 | Advertising, Creativity
Every brand’s dream is to create a piece of advertising that is so impactful, so long-lasting, that it can be identified as ‘iconic.’ When your company’s advertisements are still searched up on YouTube 20 years later or hung up on the walls of bars around the US,...
by Aroluxe Marketing | Oct 7, 2020 | Advertising, Other
Simply put, yes, it absolutely can. Here’s why. Most people understand that digital marketing utilizes internet channels like online ads, email, and social media to reach their target markets, whereas, traditional marketing places emphasis on offline channels to reach...
by Aroluxe Marketing | Nov 15, 2018 | Advertising, Digital Marketing, Social Media
Continuing education is a must when working in an industry that is constantly changing. From the technology, to the platforms, to algorithms Instagram is one of the top most used social media platforms with nearly a billion users. With 71% of businesses using...
by Aroluxe Marketing | Nov 12, 2018 | Advertising, Creativity, Media
Video content is dominating internet traffic, including video streaming platforms and social media platforms. Nowadays, consumers would much rather watch a video than read a news article or blog. HubSpot conducted a survey asking consumers what type of content they...
by Aroluxe Marketing | Oct 23, 2018 | Advertising, Digital Marketing
Email marketing is far from dead. With the rise of social media, many tend to discard email marketing when putting together their marketing mix. However, email marketing still has the greatest ROI amongst all marketing channels. In fact, for every $1 spent on email...
by Aroluxe Marketing | Oct 12, 2018 | Advertising, Digital Marketing
Many consumers are overwhelmed by the holiday marketing tactics practiced by modern day businesses. As marketers, it is important to plan ahead and stay ahead of the competition, which has resulted in a holiday timeline shift far more in advanced than the actual...