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Why Content Marketing Is Essential For Businesses

Why Content Marketing Is Essential For Businesses

It doesn't matter if you're a medium-sized family business that has existed for decades, are a small, locally owned company, or a brand new start-up; your business needs content marketing.  Even large Fortune 500 companies use the power of a well-structured content...

Is Your Business Missing Out On Video Marketing?

Is Your Business Missing Out On Video Marketing?

Just a few years ago, marketers worldwide were adapting to a world where images had become the king of content. Caption-heavy social posts were considered dinosaurs, and colorful, engaging photos became the best form of content. Now, however, even images have become...

What Makes Advertising Iconic

What Makes Advertising Iconic

Every brand’s dream is to create a piece of advertising that is so impactful, so long-lasting, that it can be identified as ‘iconic.’ When your company’s advertisements are still searched up on YouTube 20 years later or hung up on the walls of bars around the US,...

Digital Ad Placement in 2022

Digital Ad Placement in 2022

With the popularity of phones, laptops, and other devices, digital ads have become one of the most reliable marketing tools available to us today. Not only are digital ads visible to a larger audience, but they’re also easier to track and collect data on. Today we’ll...

Marketing on TikTok: What Generation Z Already Knows

Marketing on TikTok: What Generation Z Already Knows

As marketers, we like to think that we’re aware of everything there is to know about current digital trends. More often than not, however, we’re actually just a little behind the curve. Every single moment, there are thousands of hashtags, trends, and new apps popping...

Use Directory Listings to Enhance Your SEO

Use Directory Listings to Enhance Your SEO

You've probably already heard us mention business directory listings, or citations, when we talk about SEO. Directory listings are a great way to improve your SEO and get your website noticed by potential customers. By listing your website in directories, you can...

How To Take Advantage of Digital Ads in 2022

How To Take Advantage of Digital Ads in 2022

  It’s the start of a new year, and we couldn’t be more excited here at Aroluxe! Our resolution for 2022 is to keep growing and learning so that we can provide the best possible service for our clients. In light of that, we’ve done a little research regarding...

2022 Marketing Trends for Small Businesses

2022 Marketing Trends for Small Businesses

The marketing trends for 2022 are already starting to shape up, and small businesses should be aware of what they can do to prepare for the coming year. If the word "meta" wasn't on your radar it is now with Facebook's rebranding. SEO, a still a little understood and...

What is Search Engine Optimization and Why Should I Care?

What is Search Engine Optimization and Why Should I Care?

There is a lot of talk on the internet these days about SEO and search engine optimization. You may be wondering what it is and why you should care. SEO is short for search engine optimization, which is the process of getting your website to rank higher in Google's...

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